About Us

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Nine Decades of Water Treatment Expertise

Avid Water Systems has been at the center of professional water treatment since 1934. Growing from a Churubusco start up into one of the most recognized names in wholesale water treatment supply. Today, as a subsidiary of Franklin Electric Co., Inc., we have the scale, resources, and backing to serve professional partners at every level.

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Where We Come From

Avid Water Systems traces its roots to 1934, when Charlie Sidell founded a water treatment operation in Fort Wayne, Indiana with one employee: Emmett Culligan. The company grew through changes in ownership and location, eventually relocating to Churubusco, Indiana, where it expanded into what became the largest supplier of water treatment equipment to the plumbing and well supply trade.


That heritage of deep industry knowledge and wholesale focus remains central to who Avid is today. When Franklin Electric Co., Inc. acquired First Sales LLC, the parent company of Avid Water Systems, it brought with it the brand strength, infrastructure, and commitment to quality that has defined Avid for generations.

Technical Support That Answers

Our technical service hotline connects professional partners directly with Avid water treatment specialists. Whether it’s a product selection question, a troubleshooting situation, or a system configuration inquiry, we’re here to help get it right.

Need assistance? Give us a call at (260) 693-1972

 

 

Interested in Carrying Avid Products?

If you’re a plumbing wholesaler and want to learn more about the Avid product line and wholesale program, we’d love to hear from you.

 


Water Treatment You Can Count On

Avid Water Systems puts professional partners at the center of everything we do. As a subsidiary of Franklin Electric Co., Inc., we have the backing, infrastructure, and expertise to serve your business at every scale with the products, availability, and support to match.